AD generates terror in Telugu filmmakers!

Although Attarintiki Daredi is rocking all over with never before collections and creating wonders at the box office, it has generated a fear in many Telugu producers and directors due to pre release piracy. Despite that Attarintiki Daredi managed to score a blockbuster, but that won't be possible for every film. If a film's piracy copy is out prior to the release then it would kill the curiosity factor as well as bring down the expectations in many cases.

Attarintiki Daredi is an exception and not every film can stand and come out as a winner after facing such a jolt. As one of the unit members was reason for AD piracy, producers are worried about thieves among their team. Now the piracy market has seen an opportunity to steal the content prior to the release. They have made crores of business on AD and therefore they will try to grab the prints before release through their own means.

If any producer doesn't take immense care, then there will be chance for the film to come out before release. Hence, producers are being extra cautious and taking utmost care about their product now. Especially if the film is riding on high expectations then the producer must be alert all the time. Not every film can rise from the ashes, so better save it before it catches fire!